Brand Partnership

The Bengal Super League (BSL) represents a meaningful shift in how regional football properties in India are being structured and commercialised. Built around district-based franchises in one of the country’s strongest football markets, the league demonstrates how regional identity can be combined with professional league frameworks to create scalable commercial value. From a business perspective, BSL highlights the growing appetite for regional sports platforms that offer ta

Client S. Badrinath – Former Indian cricketer Blackberrys – Leading Indian menswear brand Facilitated by : FWT Global Objective To align...